Website Audit & Optimization
Stop guessing why visitors aren't buying. Our comprehensive audits reveal the friction points in your customer journey and provide a prioritized action plan to increase conversions and revenue.

Problems We Solve Every Day
If you're experiencing any of these challenges, you're not alone—and we can help.
The Challenge You Face
You're driving traffic to your store, but conversions aren't where they should be. Something's wrong—but what? Is it your product pages? The checkout flow? Page speed? Trust signals? Without data, you're guessing.
Our comprehensive store audits combine quantitative analytics with qualitative user research to identify exactly what's preventing visitors from buying. We analyze your entire customer journey—from landing page to order confirmation—and identify every friction point.
But we don't just hand you a list of problems. We provide a prioritized roadmap with specific recommendations, estimated impact, and implementation guidance. You'll know exactly what to fix first for maximum ROI.
Whether you implement changes yourself, hire us to do it, or work with another agency, you'll have a data-backed strategy that takes the guesswork out of optimization.


Real Results for Sports Equipment Brand
The Challenge
2.1% conversion rate with high traffic but couldn't identify why visitors weren't buying.
Our Solution
Comprehensive audit revealed trust issues on product pages, confusing size selection, and friction in the checkout. Provided prioritized 60-day action plan.
The Result
After implementing top 10 recommendations: 3.4% conversion rate (+62%), $180K additional monthly revenue.
What's Included
- Complete UX and conversion audit
- Analytics and data analysis
- Heatmap and session recording review
- Mobile experience assessment
- Site speed and technical audit
- Competitive analysis
- Prioritized recommendations report
- Implementation roadmap
Key Benefits
- Clear understanding of conversion blockers
- Prioritized action plan for improvements
- Data-backed decision making
- Estimated impact for each recommendation
- Foundation for ongoing optimization
Ideal For
- Stores with traffic but low conversions
- Brands planning a redesign
- Companies seeking data-driven decisions
- Stores preparing for peak seasons
Why Brands Choose Us for Website Audit & Optimization
We've helped hundreds of Shopify brands achieve their goals. Here's what sets us apart.
How We Work
Our proven process ensures consistent, high-quality results every time.
Data Collection
We gain access to your analytics, set up heatmaps if needed, and gather all relevant data about your store's performance.
Deep Analysis
Our team analyzes every aspect of your store—UX, content, technical performance, mobile experience, and competitive positioning.
Report & Recommendations
We deliver a comprehensive report with findings and a prioritized list of recommendations with estimated impact.
Strategy Session
We walk you through the findings, answer questions, and help you plan implementation.
Frequently Asked Questions
Got questions? We've got answers.
We'll need access to Google Analytics (or your analytics platform), and we'll set up heatmap tracking if you don't have it. We'll also need admin access to review your Shopify setup.
Our audits focus specifically on ecommerce conversion—not just general website best practices. We analyze the complete buying journey and prioritize recommendations by revenue impact.
The audit is a standalone deliverable, but many clients choose to have us implement the recommendations. We can provide implementation as a separate project.
Results vary, but clients typically see measurable improvements within 30-60 days of implementing top recommendations. Some changes have immediate impact; others take time to compound.
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Ready to get started?
Let's discuss how website audit & optimization can transform your store and drive more revenue. Book a free 30-minute consultation.


